Technology
This is the official technology community of Lemmy.ml for all news related to creation and use of technology, and to facilitate civil, meaningful discussion around it.
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But that is exactly the problem with third party apps ..they don't show ads so they make no add revenue on people using apps like Sync and Apollo or RIF.. The official app does. I understand why they are trying to push people to their app, but the route they took was worst case scenario.
Third party app users generate content that make adds possible. Get out of here with this pitty reddit problems.
You're ignoring the other effects of third party apps - which is to have significantly added to the number of users they have to show ads to in the first place.
Making their API free encouraged active development which increased user engagement. So it absolutely did increase their revenue because it helped to increase the popularity of their site in the first place.
Users that likely will never see an ad of they only use the 3rd party app
Doesn't matter. The more people who use reddit, the more additional people who will be attracted to reddit. Not only will a percentage of those people use platforms that do support ads, but both groups increase the engagement with reddit, which means more content being added, more discussions being had, more subreddits being created covering new topics.
Ultimately, it still contributes to reddit.
That's not a problem with third party apps, that's a problem with Reddit's API that doesn't send ads to third party apps. It's entirely a problem of their own making, which they could have fixed years ago, but chose not to, and are now using as a fallacious excuse to shut off access.
Uhh … if I were developing a Reddit reader app, and if their API periodically shit ads into my user’s feed, you KNOW that feature #1 in my third-party app would be simply to ignore those blobs of crap.
Why didn’t Reddit try to buy out these third party apps, then? They’d have had the superior functionality AND they could have added ads.
They did years ago. AlienBlue was the unofficial “official” app. It was the most popular Reddit app on the App Store. Reddit bought it and at first it was fine, but then Reddit decided it didn’t like supporting AB and its official app, so they shut AB down and forced everyone to their official app.