this post was submitted on 17 May 2024
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And how much of that content was provided at a loss?
YouTube has always had ads. But less usage meant less cost. If 40% are using ad blockers, more ads will be shown to the 60%.
There is an unspoken agreement that if you consume you allow the ads. By using ad blockers, we've brought a lot of this on ourselves.
That being said, my views are very fantastical. Profit is the ultimate driver and very few (wiki who doesn't even use ads) are only hoping to cover costs.
There needs to be a balance.