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Keir Starmer faces discontent as Labour MPs reject union jack election flyers
(www.theguardian.com)
this post was submitted on 30 Mar 2024
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This is the best summary I could come up with:
Keir Starmer is facing discontent from Labour MPs over the dominant use of the union flag in election campaign material amid concern it may alienate ethnic minority voters and others.
There is also increasing unhappiness about the lengthy delay to the investigation into Diane Abbott, who had the Labour whip removed almost a year ago, as well as discontent over the party’s progress on BAME representation.
The union flag has taken on an increasingly prominent role under Starmer as he seeks to emphasise Labour’s “patriotic” credentials to assert that the party has changed from the Jeremy Corbyn era.
“I can see how it would work in some places but it’s definitely detrimental in university towns, and in heavily BAME seats,” said another MP who attended one of the meetings and who added that “multiple colleagues” had told him of activists refusing to give out the leaflets.
“The flag dominates, and of course Labour red,” states the video, which also recommends the use of a “poppins” font and says that MPs and organisers should use the template to ensure “brand consistency”.
A leaked strategy document seen by the Guardian in 2021 advised Labour to make “use of the [union] flag, veterans [and] dressing smartly” as part of a rebranding.
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