alt text
three rows with a barbecue on the left and William Wallace in Braveheart on the right.
In the first row, captioned Wednesday, the barbecue is labelled "$899.99" and Wallace says "hold".
The second row, captioned Thursday, depicts the same.
In the third row, captioned Black Friday, the there is a label with ~~$1099.99~~ struck through with "$899.99" written underneath, and Wallace charges.
edit: grammar
Black Friday not $899, but ~~$1099~~ $999
Sometimes it will be ~~$1099~~ $899 but they may use subpar quality for Black Friday models compared to standard models.
Like TVs for example, certain models that are discounted on Black Friday have lower quality displays, fewer HDMI ports, cheaper speakers, etc. when compared to the "standard" model from the same line, and the ads will downplay or obscure the exact model number so you think you're getting something better than you are when you look it up.