Is it going to boost profits though? This sort of thing is always presented as an easy way to boost ad revenue but when you're selling ads at the volume reddit is I would have thought click-through rate would be king and it's going to decimate that.

[–] TheFriar@lemm.ee 2 points 1 year ago

I’m sure if there’s one thing they’ve really gotten the hang of, it’s optimizing advertising profits. They explicitly said they’re killing third party apps because they want to sell user data. (In so many words). I can’t imagine they hadn’t thought of what makes them money. I imagine, actually, it’s what 95% OF their focus has gone toward recently.