So I looked it up and the company claims it filters 30x pollutants instead of the 30% the title claims.
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So, this smells like bullshit?
For the price, yes.
Buying enough of these to make a difference would be so expensive.
An interesting concept, I've used fungal spores to reinforce nutrient uptake at the roots and increase flower yields once or twice but I haven't spent much time considering the gut microbes (for lack of a better term) in plants. It'll be fun to see if this company survives over the next few years. Or even the tech they're using for that matter.
So according to a 2019 study you need about 10 houseplants per square foot for it to improve indoor air quality.
https://www.nature.com/articles/s41370-019-0175-9
I guess that means all you need are about 50-100 of these neoplants (for $179 each) to improve your bedroom air quality.