Or replace the ads with something else like Lemmy
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I think it's fun to try and take this to an extreme.
Try to remove all ads from a soccer match and you'd end up with opaque blobs kicking around a ball because even the jerseys have ads.
The video stream without the ads really only exists pre-broadcast. I don't think there's anything at the consumer level that could reasonably do that to the ads injected into the video.
There is this technology to replace the physical boards on the pitch by customized ones by processing the video
Is this a consumer product, or are you talking about the augmented reality stuff they're doing in sports broadcasts nowadays?
If it's the latter, that's not something you can do yourself.
They have fancy ass tracking for pretty much everything happening on the field, so they can have a full 3d representation of the field, which makes it pretty trivial to place stuff in the scene. If you don't have this data, and you're just working with a 2d image, it's gonna get a whole lot more complicated.
I'm somewhat familiar with the tech used to display those boards, and I think the most efficient way to remove them would be to pass the image through an AI taught to scrub them out. And I understand how grossly inefficient that is.
The other option would be to get a 'clean feed' of the broadcast before the ads get overlaid- while technically this would be relatively easy, contractually it would be difficult, as the event host is paid to put ads in the broadcast. You'd essentially have to pay more than the advertisers do. This will still leave you with the 'traditional' ads, the physical signage and stuff written on the turf, etc.
You could potentially pay the stadium to have these removed, and if you bought the teams competing you could remove advertising from jerseys.
If enough people paid for a subscription, there's the possibility of an ad-free sports league. I shudder to think of the price, though.
Honestly, the easiest way to do that is probably to process the image to detect the bounds of the pitch and then black out everything outside of it.