this post was submitted on 16 Jul 2023
1445 points (98.7% liked)
Technology
59204 readers
3245 users here now
This is a most excellent place for technology news and articles.
Our Rules
- Follow the lemmy.world rules.
- Only tech related content.
- Be excellent to each another!
- Mod approved content bots can post up to 10 articles per day.
- Threads asking for personal tech support may be deleted.
- Politics threads may be removed.
- No memes allowed as posts, OK to post as comments.
- Only approved bots from the list below, to ask if your bot can be added please contact us.
- Check for duplicates before posting, duplicates may be removed
Approved Bots
founded 1 year ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
It is unfathomable to me how Reddit isn't profitable.
Facebook makes a mint by telling advertisers, "trust us, we'll get your ads in front of people who might buy your product based on a lot of inference around their fairly generic profile data plus some tracking cookies". One guy should be able to sell a billion dollars worth of ads on Reddit. Just put up a form that says, "which subreddit do you want to advertise in?" and "what's your credit card number?". That's it. They have like 10,000 completely segmented markets just sitting there full of hundreds of millions of people who have self-selected to be members of those communities.
We spend hundreds of billions of dollars collectively trying to figure out which google search terms might find us a few more solid leads. Reddit has an amazing list of them for every company in the entire world. How in the everloving fuck have they managed to blindly bumble around for two decades without ever falling into the giant pile of money in front of them?
Yes, yes fucking exactly, how is it not an automatic gold mine!? This vexes me as well.