this post was submitted on 05 Jun 2024
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Deleted my previous comment, felt like I should give this a bit more attention.
To be honest I feel like all designs are good in their own way. I like the general vibe of Memphis, but being that I was born in the mid 90s, it's probably just that general energy you get from things that happened before you did, where they are "cool" due to how just-old-enough-to-be-old-but-not-old-enough-to-be-an-antique they are, yanno?
Y2K design -- Well. I like the transluscent plastic on Gameboys and Macs. Really underrated aesthetic, wouldn't mind having it back. The DreamCast had some very sleek angles too.
Frutiger Aero will never not "look like the future" to me. It was the age of computer interfaces having all sorts of fun colours and transparencies and animations, and it just LOOKED futuristic and neat. Don't care for the product designs of the era though. That shiny finish would draw in filth and fingerprints from accross the room and after a very short time it'd lose its prettiness.
Flat design I have issues with, like the hamburger menus and the abandonment of descriptive text in favour of abstract icons -- It is also a bit too serious, but I understand and accept that, even if I miss the playfulness of Frutiger. -- But it DID finally bring us dark mode. And my eyes are forever grateful.
... Just wish solarized themes were the norm instead, no idea why they must have such high contrast. I'd even give light mode its time of day if it was a solarized light instead.
Yeah I like the first three for the reasons you gave though flat design’s main issue for me is that it feels empty and corporate but like it thinks it isn’t or it’s trying to hide it. It’s the design opposite of the long form ad. The other designs here had a message and feeling, and yes it was always “futuristic” but this one isn’t. It’s simple without purpose, animated without life, and artistic without message. It’s the art style equivalent of my landlord asking for a quote about “the unique culture and experience of [complex]”.
Compare it to art deco which calls on you to acknowledge the grandiosity of the time. Honestly it could use a modern reinterpretation and revision of something like soviet realism to challenge it.