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The recent stopkillinggames campaign has been my first exposure to UK petitions.
Link to petition: https://petition.parliament.uk/petitions/659071
Link to campaign: stopkillinggames.com
Link to the campaigner’s video
The campaign should have very much steered away from using the word video game at all. It allows them to dismiss the entire ideas oh look at them nerds. If they'd said software, and emphasized the corporate angle, we may have got a better response.
Perhaps an advantage could be that people could try again using “software” and making some other tweaks. I think you’re only supposed to make a petition for one subject once.
If there is a second attempt using “software” then you can campaign to the older people who may then better understand, as well as the people who are already interested in games.
Making it about software might then make the idea of public demonstrations seem less silly.
Not too sure though.