this post was submitted on 13 Jun 2023
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Technology
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That's problem with being a one hit wonder. They had a decent product that became popular. Unfortunately there's only so many people who are in the market for a countertop pressure cooker.
Although there's plenty of other companies in the space like KitchenAid that have survived over the years.
Yea, true but there are plenty of companies that only make one product really well. I feel like it is more because they took a bunch of VC funding and had large pressures to grow their employee count that made it so unsustainable. That plus the extreme amount of competition that they have in the space.
I've definitely noticed the cheap imitations of their product. I've even spotted one or two on the shelves at goodwill. I don't really see those as competition. There's plenty of other brands of stand mixers out there, yet KitchenAid is still considered a solid buy.
Generally only by people who don't know any better. Anyone who is deep into stand mixers will point at Bosch or Ankarsum.
The article mentions that
So it doesn't sound like they just ran out of customers