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Google search is losing the fight with SEO spam, study says (arstechnica.com)

submitted 9 months ago by rikudou@lemmings.world to c/technology@slrpnk.net

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I guess we all kinda knew that, but it's always nice to have a study backing your opinions.

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[–] rikudou@lemmings.world 6 points 9 months ago (1 children)

They are, they're just failing. They can't afford to lose the ad revenue from search. And now that Bing is an actual competition, they need to try more than before.

[–] spaduf@slrpnk.net 4 points 9 months ago* (last edited 9 months ago)

They've got a long way to fall before they really must have a come to Jesus moment and more importantly they seem to think LLM search is a better bet. I really don't think they've done anything to improve search in years.