this post was submitted on 27 Nov 2023
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I really think Apple screwed the pooch on this one. They had a decade to open up iOS in a more controlled way. They did the opposite, locking out apps on competitive grounds, opening themselves up for obvious antitrust action. Now the decision is going to be out of their hands around the world, and the legislation is far more onerous.
As an EU citizen I cannot WAIT for the DMA to come into effect. I’m genuinely excited to see all the interesting new apps and the creativity which will be allowed to flourish again on the platform.
It’s gonna be a Safari browser based app charging $9.99 a month to essentially load their website inside the app. Notice how those aren’t in the App Store? Apple banned that practice.
Also lots of porn.
And the third party app stores have to survive, so they’ll charge a 30% revenue cut, the same as Apple. Competition doesn’t mean bills don’t suddenly disappear, and salaries don’t magically pay themselves.
And to top it all off, the third party app stores will need Apple’s signature on the certificate of the third party App Store app, which Apple will charge a yearly fee based on revenue.
No, competing stores will be a full native app, just as the Digital Markets Act requires.
It is yet to be seen what competitors will charge, however one thing is a universal constant: competition usually brings prices down. Apple makes enormous profits on that 30%. This leaves from for competitors to charge much less and still earn enormous profits.
As for Apple charging a yearly fee to developers, the DMA explicitly prevents that.
No, the DMA cannot stop a FRAND
FRAND doesn’t apply here. Even if it did, FRAND would require Apple grant access to iOS. The opposite of what you’re claiming. I think the EU knows a little bit more about their laws than you do.