this post was submitted on 27 Nov 2023
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I really think Apple screwed the pooch on this one. They had a decade to open up iOS in a more controlled way. They did the opposite, locking out apps on competitive grounds, opening themselves up for obvious antitrust action. Now the decision is going to be out of their hands around the world, and the legislation is far more onerous.
As an EU citizen I cannot WAIT for the DMA to come into effect. I’m genuinely excited to see all the interesting new apps and the creativity which will be allowed to flourish again on the platform.
I agree. Apple should've known that this would eventually bite them in the ass. I'm actually surprised it's taken this long.
Apple should've made it so that consumers really prefer using the App Store and then open up iOS. Steam isn't the biggest PC gaming platform because it forces people into it, but because it's the oldest and most feature friendly. While side loading and third party stores are a thing on Android, most people use Google Play Store out of convenience unless the app is banned or priced too high.
Apple will fight this tooth and nail because digital sales are their second biggest revenue stream and growing, more than Mac or iPad. But I don't see them winning this long term, and once one country wins a suit against Apples closed garden of apps, the rest will follow if Apple doesn't make worldwide changes.