this post was submitted on 15 Nov 2023
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Apple has definitely won the branding wars in tv/movies. You can easily compile references to their tech like facetime, screen sharing/imessage (a couple of movies and an full episode of modern family used it as the main vehicle to tell the story), or even Live Photos (which seems like a big reach, but a whole episode of The Other Two was based on it). I wonder if things like that have an effect on teens' view of apple v. every other tech company
They also continue to reinforce this on the apple tv shows/movies. You constantly see the people using Apple products in them, and now that the service is a few years old and actually has some banger shows (looking at you Severance, my favorite show), that's just going to continue