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Why did the metaverse die? Because Silicon Valley doesn’t understand the concept of fun
(www.fastcompany.com)
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Exactly this. When you read about the metaverse in something like Snow Crash, it's a place built by enthusiasts, very cheap to use, and people have the choice of DIY, or paying someone to do things for them.
In the facebook's version, everything but connecting costs money, and it's all done by facebook.
I can't ever forget the first trailer where they pulled street art out of a street into virtual space, and then they had to tip so it wouldn't disappear. It was insanely transparent how any attempt at imaginative play was superficial, that the creators were completely out of touch with what people wanted, and squeezing money out of people was the ultimate goal.