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Meta wants to charge EU users $14 a month if they don't agree to personalized ads on Facebook and Instagram
(www.businessinsider.com)
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Why would paid users need to compensate for free users? This is a per user choice between ad personalization or a monthly fee. The “free” users will still be generating revenue the existing way.
The paid version is ad-free.
The free version still has all the ads.
Both will generate revenue.