this post was submitted on 20 Aug 2023
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Parmigiano-Reggiano makers are putting edible microchips the size of a grain of sand into their 90-pound cheese wheels to combat counterfeiters (www.businessinsider.com)
submitted 1 year ago by L4s@lemmy.world to c/technology@lemmy.world
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Parmigiano-Reggiano makers are putting edible microchips the size of a grain of sand into their 90-pound cheese wheels to combat counterfeiters::Italian Parmigiano-Reggiano makers are using microchips to verify the authenticity of their products and thwart scammers.

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[–] wedeworps@sh.itjust.works 2 points 1 year ago (2 children)

Could you please elaborate on that

[–] Gullible@sh.itjust.works 3 points 1 year ago (1 children)

My friend, it’s food. You put into your body. Do you really need to ask why it’s a huge breach of trust?

[–] Haywire@lemm.ee 14 points 1 year ago (1 children)

But putting microchips in your body is ok? Seems to me the counterfeit cheese is now better for me.

[–] Gullible@sh.itjust.works 3 points 1 year ago (1 children)

I see your point, but both wheels are questionable in different ways.

[–] HiddenLayer5@lemmy.ml 4 points 1 year ago* (last edited 1 year ago) (2 children)

Making your own product worse to own the counterfeiters.

[–] Draedron@lemmy.dbzer0.com 2 points 1 year ago (1 children)

Its what the gaming and film industry have done for decades

[–] HiddenLayer5@lemmy.ml 1 points 1 year ago

It's literally spilling into real life. Fuck this timeline.

[–] Thisisforfun@lemmy.world -1 points 1 year ago (1 children)

This is like complaining that they changed the ink to print the labels with.

[–] HiddenLayer5@lemmy.ml 2 points 1 year ago* (last edited 1 year ago) (1 children)

My biggest problem is that they're claiming it's edible and acting like it's nothing. Like who are you to make that claim? Are you a toxicologist or a biochemist? Have you done ten years of medical studies into the effects of ingesting semiconductors? Got DOI link to a peer reviewed paper to support it being classed as edible? It's "edible till someone dies eating it" as usual with these things. The food industry's claims of "edible" and "safe" additives have been proven wrong far too many times (while knowing they were wrong to begin with and intentionally covering up that fact) to be trusted ever again. Just put a shiny RFID sticker on the outside that's clear to the consumer that it needs to be removed and honestly it would be far less problematic, what's even the point of hiding it inside?

[–] Thisisforfun@lemmy.world 0 points 1 year ago

It's in the EU. There are rules about what's allowed to be put in food.

Also don't bother replying. I don't like your pointless combativeness. Have fun with your blood pressure.

[–] Thisisforfun@lemmy.world 1 points 1 year ago (1 children)
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