this post was submitted on 09 Dec 2024
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LAST WEEK, News Corp’s newspapers The Daily Telegraph, Herald Sun, The Courier Mail and The Adelaide Advertiser caused controversy by publishing front page “exclusives” and “special reports” alleging that more gas is needed to avoid electricity blackouts in the future.

If readers turned the page and read the fine print, they would learn that this so-called “news” was actually not news. It was an advertorial (a fancy word for an advertisement), paid for by – you guessed it – the fossil fuel industry.

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[–] Joshi@aussie.zone 11 points 2 weeks ago* (last edited 2 weeks ago) (1 children)

This is deliberately misleading. I'm not sure why you think it can't be outlawed, numerous laws exist regarding false and misleading advertising which is exactly what this is.

It is not reasonable to expect even a majority of people to pick up on this kind of deliberate deception.

Making this kind of deliberate deception illegal would not be limiting freedom of speech, opinion pieces and clearly labelled advertising are one thing, a front page story with no indication that it is not news is another.