It's also not that uncommon for companies outside the main centres to have to pay more than the main centres to attract skilled workers. Why would they move to Putāruru to work for the same money they can get in Auckland?

[–] Ilovethebomb@lemmy.nz 2 points 6 days ago (1 children)

One key reason to move is cost of living, it's a lot cheaper in many ways to live out in the sticks, especially with housing. Lifestyle can also be part of it.

[–] Dave@lemmy.nz 4 points 6 days ago

It can be cheaper, but it's well known how hard it is to attract skilled workers to the regions.

There is a certain lifestyle that comes with it, but that lifestyle doesn't always appeal. There are far more people moving to cities than there are people moving out of cities, generally. Many employers in the regions find they have to hire from overseas, it can be quite a problem finding skilled staff at prices businesses can afford.