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The suggestion the poster made was that ALL 3rd party services need to have an additional counterpart for redundancy. So we're not just talking about a second AV vendor. We have to duplicate ALL 3rd party services running on or supporting critical workloads to meet what that poster is suggesting.
....the list goes on.
You're suggesting the companies simply take less profits? Those company's board of directors will get annihilated by shareholders. The board would be voted out with their IT improvement plans, and replace with those that would return to profitability.
Which of the things you listed have kernel-level access?
Kernel level access isn't a requirement the poster @Th4tGuyII@fedia.io placed on their suggestion that all 3rd party services should have at least one duplicate 3rd party service serving each function.
Even load-balancing multiple servers in a homogenous network, where patches are only deployed in phases is better (and a best practice) than what, to outside observers, appears to have been everything going down due to a mass update everywhere, all at once.
This is where reason gets subjective. If you're solving for resiliency against a bad patch, then absolutely, do a small test deployment before pushing everywhere. This is a balance that whatever is being patched is less of a risk than the patch itself.
However, look at what is being patched in this case: AV/malware protection. In this case, you're knowingly leaving large portions of your fleet open to known, documented, and in-the-wild, vulnerabilities. In the past 10 years we've seen headlines littered with large organizations being downed by cryptolocker style malware. Only doing a partial deployment of this AV/malware protection means you're intentionally leaving yourself open to the latest and greatest crytolocker (among other things). This is a balance where the risk of whatever being patched is more of a risk than the patch itself.
Seeing as we've only really had this AV/malware scanner problem hit the headlines in the last 10 or 15 years, and cryptolocker/malware nearly monthly for the last 10 to 15 years, it would appear on the surface that pushing the patches immediately actually the better idea.
And yes, taking less profits to distinguish your product as a prestige brand is fairly common.
In luxury goods, absolutely. In commodity goods, not so much. The airlines that had the nationwide disruptions are most certainly commodity.