Technology

59673 readers

4061 users here now

This is a most excellent place for technology news and articles.

Our Rules

Follow the lemmy.world rules.
Only tech related content.
Be excellent to each another!
Mod approved content bots can post up to 10 articles per day.
Threads asking for personal tech support may be deleted.
Politics threads may be removed.
No memes allowed as posts, OK to post as comments.
Only approved bots from the list below, to ask if your bot can be added please contact us.
Check for duplicates before posting, duplicates may be removed

Approved Bots

founded 1 year ago

MODERATORS

971

YouTube's ‘War’ on Adblockers Shows How Google Controls the Internet (www.404media.co)

submitted 1 year ago by Bishma@discuss.tchncs.de to c/technology@lemmy.world

244 comments fedilink hide all child comments

Another great article from 404 Media highlighting the power that the tech giants have amassed over how how we use the internet.

This brings me, I think, to the elephant in the room, which is the fact that Google has its hands on quite literally every aspect of this entire saga as a vertically integrated adtech giant.

This extreme power over the adtech and online advertising ecosystem is one of the subjects of an FTC antitrust suit against Google.

you are viewing a single comment's thread
view the rest of the comments

[–] Kyle_The_G@lemmy.world 385 points 1 year ago (78 children)

Ya I'll never stop using ad blockers, the internet is essentially unusable without them. Mine still work on youtube but if the day comes that they don't I'll just stop using it. We need some competition here, things have gotten increasingly anticonsumer and the companies have gotten too comfortable doing and charging whatever they want

[–] DarkenLM@kbin.social 78 points 1 year ago (53 children)

The problem with any youtube competitor is that there is no way in hell they can cover the costs of the infrastructure required to host the same amount of videos youtube has and streaming them to the millions of users youtube serves daily.

[–] rockSlayer@lemmy.world 49 points 1 year ago (37 children)

How about a decentralized, federated service instead of hoping a major corporation tries to "save" us?