this post was submitted on 10 Jan 2025
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Electric Vehicles

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Three things are no secret: 1) Elon Musk benefits more than any other individual from Tesla’s success, 2) Elon Musk has gotten extremely involved in political matters (emphasis on “extremely”), and 3) many people won’t buy Tesla products because of those first two facts.

New research from JW Surety Bonds finds that 1 out of 4 Americans “avoid Tesla’s technology due to their opinions on Elon Musk.” That’s a full quarter of the US public that won’t consider great electric vehicles, including the best selling vehicle in the world, because of Musk’s highly abnormal involvement in US politics.

Before we get to more of the research, it should also be noted that Musk has been getting more and more involved, including in highly abnormal and extremely right-wing ways, in European politics — in the UK, Italy, Germany, and other major auto markets. Without a doubt, this is starting to impact consumer behavior in Europe as well.

I can’t think of anything else as significant in consumer product sales. Yes, there are some other highly politically engaged business people, but they aren’t so directly involved or tied to significant mass-market products. (I’m not counting the MyPillow guy, for example.) There are founders and CEOs of major corporations who are known political actors, but not so openly and loudly that they draw widely significant scrutiny or tarnish the brand they represent.

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[–] ExtremeDullard@lemmy.sdf.org 166 points 1 week ago* (last edited 1 week ago) (1 children)

Count me among the boycotters. Musk has made it all but certain I'll never ever buy any product or service he benefits from if I can avoid it.

Also...

Musk’s highly abnormal involvement in ~~US~~ world politics

There. FTFY.

[–] MyOpinion@lemm.ee 71 points 1 week ago (7 children)

He is one of the most dangerous people today. Not one penny of my money will go to him willingly from me.

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[–] m_f@midwest.social 88 points 1 week ago (3 children)

A family member had a deposit down on a Cybertruck and was ready to buy one. They canceled their deposit and bought a different EV because of how much they despise Elon now, so it's not just sour grapes from people that couldn't/wouldn't buy one anyways.

[–] Nollij@sopuli.xyz 35 points 1 week ago

It may be difficult to really say who's part of that group. Years ago, I definitely wanted a Tesla. Would I have been part of that group at that time? Then the downsides started to show up. Poor QA. No independent repairs. Expensive repairs and poor warranty coverage. Their vision of a car controlled by an app. Then Musk went insane.

Then later, when I was in the market for a new car, I didn't seriously consider a Tesla. I looked at them briefly to make sure I wasn't missing out on something big, and found the options to be lackluster. I ended up buying a Bolt.

Would I have bought a Tesla, were it not for Elon's political actions? TBH, probably not. The repairs thing really turned me off. Even though it's largely theoretical (I've yet to find an independent EV mechanic), it's very important that I have the possibility.

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[–] RoidingOldMan@lemmy.world 48 points 1 week ago* (last edited 1 week ago) (12 children)

Sad that it's only 25%.

I can’t think of anything else as significant in consumer product sales.

Some people may still be boycotting Chick Fil A and Hobby Lobby. Though I doubt if it's 25%.

[–] bitchkat@lemmy.world 1 points 6 days ago

I don't go to Chick Fil A because their chicken is gross and soggy. But I still wouldn't eat there if it was good because the company is gross.

[–] DarkFuture@lemmy.world 22 points 1 week ago (1 children)

I still boycott Chic-Fil-Subpar.

I've had it for free a couple times and I cannot understand what the hype is all about. I can go down the street to a mom and pop place and get a way better chicken sandwich for the same price and I don't have to wait in a line wrapping around the block. It's definitely some cult behavior.

But yeah, I have LGBTQ people in my life so I don't need to support an anti-LGBTQ corporation. Unfortunately, most Americans like tasty treats and shiny objects more than morality or accountability.

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[–] officermike@lemmy.world 19 points 1 week ago (2 children)

I'm still among those people. On the rare occasion that I am presented with no option for food other than Chik-Fil-A, I find their food disgusting. I only have two data points - nuggets and hash browns - and both were excessively greasy, bland turds.

My girlfriend's mom gifted her a Hobby Lobby gift card. We regifted it back to her the following year.

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[–] Shacktastic@lemy.lol 34 points 1 week ago

I can't boycott Tesla because of Musk because their reputation for poor build quality and horrific servicing means I wouldn't even consider them to begin with. That and I want my control stalks.

[–] AlexWIWA@lemmy.ml 30 points 1 week ago (7 children)

They’re also not good cars. There’s no reason to buy a new one in 2025

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[–] casmael@lemm.ee 27 points 1 week ago

Those are rookie numbers - you gotta pump those numbers up

[–] hypna@lemmy.world 25 points 1 week ago

I'm more deterred by the amount of control that Tesla retains over their vehicles after they've "sold" it. But if that wasn't enough, Musk's descent in oligarchic fascism certainly would be.

Musk is clearly bad for the companies he heads. I'm eagerly awaiting the investor lawsuits. The stocks will probably have to dip first, though.

[–] DarkFuture@lemmy.world 20 points 1 week ago

My favorite are the bumper stickers that say "I bought this before I knew what he was like". Seen 3 or 4 now.

It's sad because behind this shitstain of a human being there are a bunch of actually intelligent people making electric cars and rockets who are having their intellect and effort overshadowed by an insufferable man-child.

[–] Gammelfisch@lemmy.world 20 points 1 week ago (2 children)

I have yet to purchase a single product made by the racist loser and I will continue to do so.

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[–] OhStopYellingAtMe@lemmy.world 19 points 1 week ago (1 children)

It’s not just their vehicles. I just bought a ‘24 Ioniq 5, and Hyundai is set to start sending out free adapters to use Tesla Superchargers, but I probably won’t plug into one of those either, because it benefits that moronic man-child oligarch.

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[–] Clent@lemmy.dbzer0.com 19 points 1 week ago (7 children)

That’s a full quarter of the US public that won’t consider great electric vehicles

This is subjective.

including the best selling vehicle in the world

This is distorted by the fact that they have fewer than half a dozen models. They aren't even in the top 10 brands world wide. BYD is in the top 10 and they sell twice as many vehicles.

Tesla isn't growing and as the foul Musk spread through global politics the brand will fall more. He wasted his first mover advantage. It's just a waiting game on how long the market will remain irrational with the stock price.

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[–] Kalcifer@sh.itjust.works 15 points 1 week ago (2 children)

You avoid Teslas because of Elon Musk. I avoid Teslas because of security, privacy, and proprietary tech concerns.

We are not the same.

/j

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[–] Bieren@lemmy.world 15 points 1 week ago (1 children)

I boycotted his crap before he got involved in politics. He’s always been an idiot.

[–] DarkFuture@lemmy.world 15 points 1 week ago

For me it was him calling rescue workers pedophiles because they didn't want to stop their time sensitive rescue efforts to listen to his fantasies about building and deploying a submarine in a tiny underwater cave system.

I think that was the catalyst for a lot of people to realize who this loser actually was.

[–] Railcar8095@lemm.ee 14 points 1 week ago (3 children)

How many of those are the target demographic for Tesla?

I would not buy a Tesla because of musk, but also because I don't have the need for a car or the income for one.

[–] ricecake@sh.itjust.works 1 points 6 days ago

Plenty. Like, it's only anecdotal but I could buy a Tesla, and am in the market for an EV. A Tesla just isn't even an option to be considered, if for no other reason than how I can't bring myself to give money to the guy.

[–] madcaesar@lemmy.world 13 points 1 week ago (2 children)

I was looking at an electric car, decided against it because they are way too expensive. But during my research Tesla was completely out of the question for me because I will never support that piece of shit.

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[–] fadhl3y@lemmy.world 14 points 1 week ago (9 children)

I own a 5yo Tesla. I would have upgraded, except for the fact that giving more money to Musk is horrific.

[–] pumpkinseedoil@mander.xyz 10 points 1 week ago (1 children)

It's much better for the environment anyway when you keep it longer. 5y is nothing for an electric car, even if it has multiple hundred thousand kilometers it should be fine.

[–] Tja@programming.dev 1 points 6 days ago

If you sell to someone, it doesn't change the environmental factor.

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[–] Takumidesh@lemmy.world 13 points 1 week ago

Does this 25% fall inside the venn diagram of people who can afford / would otherwise be buying Tesla products?

It's not like we are talking about pancake mix, it's $50k+ cars, with the biggest offenders (e.g. cyber truck) being 100k

[–] anachronist@midwest.social 12 points 1 week ago (1 children)
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[–] reddig33@lemmy.world 10 points 1 week ago

I would imagine this number is actually higher.

[–] zante@slrpnk.net 10 points 1 week ago (3 children)
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[–] ShinkanTrain@lemmy.ml 10 points 1 week ago

The rest avoid it because they're shit cars

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