this post was submitted on 17 Jul 2024
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Who's Scott Alexander? He's a blogger. He has real-life credentials but they're not direct reasons for his success as a blogger.

Out of everyone in the world Scott Alexander is the best at getting a particular kind of adulation that I want. He's phenomenal at getting a "you've convinced me" out of very powerful people. Some agreed already, some moved towards his viewpoints, but they say it. And they talk about him with the preeminence of a genius, as if the fact that he wrote something gives it some extra credibility.

(If he got stupider over time, it would take a while to notice.)

When I imagine what success feels like, that's what I imagine. It's the same thing that many stupid people and Thought Leaders imagine. I've hardcoded myself to feel very negative about people who want the exact same things I want. Like, make no mistake, the mental health effects I'm experiencing come from being ignored and treated like an idiot for thirty years. I do myself no favors by treating it as grift and narcissism, even though I share the fears and insecurities that motivate grifters and narcissists.

When I look at my prose I feel like the writer is flailing on the page. I see the teenage kid I was ten years ago, dying without being able to make his point. If I wrote exactly like I do now and got a Scott-sized response each time, I'd hate my writing less and myself less too.

That's not an ideal solution to my problem, but to my starving ass it sure does seem like one.

Let me switch back from fantasy to reality. My most common experience when I write is that people latch onto things I said that weren't my point, interpret me in bizarre and frivolous ways, or outright ignore me. My expectation is that when you scroll down to the end of this post you will see an upvoted comment from someone who ignored everything else to go reply with a link to David Gerard's Twitter thread about why Scott Alexander is a bigot.

(Such a comment will have ignored the obvious, which I'm footnoting now: I agonize over him because I don't like him.)

So I guess I want to get better at writing. At this point I've put a lot of points into "being right" and it hasn't gotten anywhere. How do I put points into "being more convincing?" Is there a place where I can go buy a cult following? Or are these unchangeable parts of being an autistic adult on the internet? I hope not.

There are people here who write well. Some of you are even professionals. You can read my post history here if you want to rip into what I'm doing wrong. The broad question: what the hell am I supposed to be doing?

This post is kind of invective, but I'm increasingly tempted to just open up my Google drafts folder so people can hint me in a better direction.

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[–] cornflake@awful.systems 7 points 4 months ago (3 children)

I think you are overestimating how much of SlateScott's success comes from his brilliance, and how much even his dedicated readers understand (or even properly read) of each post. He's a poster in a tight knit network of posters, many of whom know each other socially, and all of whom heap praise on the leading lights as high IQ geniuses. Being influenced by SlateScott is self-flattering to a certain type, so you get many testimonials.

This may be a bit of a stretch, but I really liked this essay on Matt Iglesias, but really it's about the banality of posting success: https://maxread.substack.com/p/matt-yglesias-and-the-secret-of-blogging

There are all kinds of things you can do to develop and retain an audience -- break news, loudly talk about your own independence, make your Twitter avatar a photo of a cute girl -- but the single most important thing you can do is post regularly and never stop.

...it's the best time there’s ever been to be somebody who can write something coherent quickly. Put things out. Let people yell at you. Write again the next day.

[–] pyrex@awful.systems 5 points 4 months ago (1 children)

Hey, thank you! Actually, as a person who can produce extremely large amounts of coherent text really fast, I find this oddly reassuring. I have a limited number of things to say but I can certainly say them a lot.

I might be overestimating how much of his success is him, but look at the situation as you've drawn it: he's not in a fishbowl with 40 million readers, he's in a fishbowl with 40 similar fish. He's the biggest one. Well, how did that happen? 39 other fish would like to know.

[–] cornflake@awful.systems 6 points 4 months ago (1 children)

Yeah, and applying the Yggy rubric, I'd bet that he started earlier, he posted more consistently, and he didn't let ignorance of a subject or even mockery of past failures slow him down.*

And if there are a few other rats with more hustle that he's overshadowed, well sure give him some points for talent, and a few more for luck.

  • He did famously quit when the NYT made clear they were doing a real profile on him instead of PR puffery, but he couldn't stay away long.
[–] pyrex@awful.systems 3 points 4 months ago

Sure, I go for this explanation!

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